RTB (Real Time Bidding), Remarketing and Programmatic are "Cookie based" digital advertising tools. Our Web Agency, using Google and other channels, can follow your potential customers while they are surfing the web.
Using first and third party data, Malta Performance segments by specific audiences, meaning we can serve ads to the most targeted audience available based on their demographics, behaviour, location, and interests.
This combination of audience and placement targeting means campaign ads are only served when the best targeting combinations are available.
As well as reaching the most targeted audiences, we want to see how each campaign really performs.
Using attribution reporting, we always look beyond the last click, to ensure a full representation of campaign performance throughout the customer funnel.